Blog Content & Thought Leadership for Delmic
Delmic is a Netherlands-based scale-up providing advanced microscopy solutions.
Overview
Supported Delmic’s marketing team with ongoing scientific content creation, contributing to their ambition of establishing thought leadership in the microscopy domain.
Delivered monthly blog articles tailored to a scientific audience, aligning with key topics, product applications, and industry developments.
Over one year, 12 blog posts were delivered, with several ranking #1 in Google search results.
“We needed someone who is familiar with life sciences and at the same time thinks from the marketing perspective, understanding why blog posts should be written and formatted in a specific way.”
- Vera Lanskaya
Former Marketing Manager at Delmic
Approach
Scientific Audience Alignment
Developed content tailored to a highly specialized scientific audience, balancing technical accuracy with clarity and readability.
Topic Development & Expert Collaboration
Worked closely with Delmic’s subject matter experts to identify relevant topics and angles, supported by desk research and structured briefings.
Consistent Content Delivery
Delivered a steady stream of blog content over 12 months, supporting Delmic’s ongoing visibility and thought leadership efforts.
SEO-Focused Scientific Writing
Created blog articles optimized for search visibility, with clear structure, strong headlines, and alignment with relevant keywords and topics.